Retail164
Shrinkage
Stock that has left the building without paying, accounted for as a weather event.
"Shrinkage is up 3% in the flagship."
Translation
Theft.
Section
Retail
Footfall, shrinkage and peak-season survival.
7 entries
All Retail entries
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Retail142
Peak
The eight weeks a year when annual leave is a myth and the phrase 'all hands' becomes literal.
"We'll look at that after peak."
Translation
Christmas.
Retail118
Footfall
The number of humans who walked in, quoted proudly when sales figures are unquotable.
"Sales are soft but footfall is strong."
Translation
Browsers, not buyers.
Retail44
Capacity Planning
Working out how few people you can roster and still open the doors.
"Capacity planning says we're fine with two on tills."
Translation
Deliberate understaffing.
Retail30
Loss leader
A product sold at a deliberate loss to lure customers into a store, in the optimistic hope they will also buy a heavily marked-up velvet cushion.
"We’ll use the luxury hand soap as a loss leader to drive footfall to the homeware aisle."
Translation
We are giving away soap in the hope they buy a £400 brass giraffe.
Give 110%
To put in more effort than seems mathematically possible, used to describe strong commitment.
"We need 110% this weekend."
Translation
Unpaid overtime, framed as spirit.
Boots on the Ground
People physically doing the work on-site, as opposed to those directing from a distance.
"We need boots on the ground in store."
Translation
Someone else should drive there.